Auburn Panhellenic Merchandise
Merchandise | Auburn, Alabama
As part of my role with Auburn Panhellenic, I had the opportunity to creative direct the merchandise and printed materials for all of our events. Working with various vendors, I oversaw the design and production of everything from recruitment uniforms to promotional stickers. Each piece was crafted to capture the spirit of our events and bring a cohesive, branded look to Auburn Panhellenic’s merchandise. Here’s a collection of the designs that helped make our events and community feel even more connected.
Recruitment Handbook
Print Media | Auburn, Alabama
In collaboration with Eloise Design Co., I led the creation of the Auburn Panhellenic Recruitment Handbook—a guide for over 2,000 incoming potential new members, designed to introduce them to all things Panhellenic. As the primary contact for Eloise Design Co., I managed the project from concept to completion, providing a visual guideline with our travel-inspired recruitment brand kit. The map-themed cover design, along with stamps and travel memorabilia throughout the pages, helped bring the journey of recruitment to life. I sourced all the photos, quotes, and information to create a handbook that felt welcoming, informative, and uniquely Auburn. This was truly a labor of love, crafted to make each new member feel at home in our Panhellenic community.